Saralie Slonsky

A seasoned veteran in the healthcare communications arena, Saralie Slonsky has designed innovative strategies to launch — and sustain support for — a multitude of prescription and OTC pharmaceuticals in virtually every major category of medicine.

In addition, she has created corporate positioning programs for major pharmaceutical companies, equipment manufacturers and healthcare providers and developed comprehensive marketplace analyses to prepare entry for new healthcare products and services — shaping targeted messages to influence a wide range of audiences. She has also counseled at the highest levels of business and professional communities to prepare for, and manage, issues.

Saralie joined Burson-Marsteller in 1972, where she helped to found the organization’s pioneering healthcare communications division. As Executive Vice President in charge of this division’s strategic planning group, she led the development of breakthrough healthcare communications vehicles, which continue to remain standards of practice. She moved to Cohn & Wolfe in 1993 as EVP, senior healthcare counselor. Earlier she had managed food, wine and nutrition programs at Ted Sills & Co. Today, therefore, she is often called upon to combine her food marketing background and healthcare experience to develop nutrition marketing programs for companies with a stake in both diet and health.

Saralie has served as an industry liaison for the American Medical Association, a consultant to the Lupus Foundation of New York and American Kidney Foundation, on the board of Medic Alert and Women Executives in Public Relations foundation, and as a charter member and past president of Les Dames d’Escoffier, a professional association for the food and wine industry. She is currently on the board of the National Women’s Health Resource Center and the Michael Stern Parkinson’s Disease Foundation.

She received her B.A. in international relations from the Emerson College and University of Wisconsin and postgraduate certificates from the Universities of Leiden, Mexico, and the L’Academie Francaise in Paris.