Philosophy

Honesty

We believe in counsel based on the unvarnished truth. We look at your overall needs and current public relations situation to determine how PR can help achieve your broader goals. We let you know if your current program needs a simple tweak or a new creative component. We advise on the best way to use your existing resources so that you can conserve marketing budgets for other programs. And, if PR isn’t the solution to your particular situation, we’ll tell you.

Making PR Work for You

We believe in using PR strategically to help you move your agenda. We’re not fans of publicity for publicity’s sake. Rather, we work to create awareness about a product, issue or company that helps you achieve your overarching goals and advance your corporate reputation.

Getting the Job Done

We’re also pragmatists. We know we are one element of the overall marketing team — which includes public affairs, social responsibility, internal communications, corporate branding and others — and that for a client to realize the most impact, all disciplines need to work together. We work well with both internal and external partners, and excel in forging relationships and working towards common goals.

Regardless of your circumstances or challenges, our team of senior PR professionals will provide strategic counsel, detailed execution and excellent client service. We’ll keep an eye on the big picture — the impact of your actions and reactions to your reputation — while paying attention to the details to ensure flawless execution.